Malaysia Airlines goes with Sabre PRISM to power corporate segment

Malaysia Airways introduced that it has chosen Sabre Company’s PRISM to energy and optimize its company section. 

By utilizing automated, real-time information insights and developments, PRISM affords the airline superior information analytics, enabling them to craft a extra customised journey answer for enterprise clients. 

Malaysian Aviation Group (MAG) chief government Ahmad Luqman Mohd Azmi mentioned of the know-how: “Choosing the precise enterprise intelligence answer is important for enhancing our company journey choices, driving enterprise progress, and boosting income whereas elevating the journey expertise for our clients. This is the reason we’ve chosen Sabre PRISM, to assist us obtain these objectives by optimising and streamlining our gross sales processes.”

With PRISM, airways acquire a complete view of company journey whereas making certain compliance with GDPR and different world information privateness laws. It’s the solely answer that provides a built-in analytics instrument, on-demand reporting, and API connectivity.  

Moreover, Sabre affords PRISM clients 24/7 self-service entry to analytics and reporting, in addition to in-house technical and improvement assist. This assist ensures correct and well timed information recordsdata and enabling customized improvement assist for patrons. 

PRISM additionally ensures aggressive company account administration and enhances the shopper expertise by means of higher affords primarily based on their distinctive company journey necessities.