Cloudbeds and Cendyn partner to enhance hotel revenue and guest experience
Cloudbeds, the premier hospitality administration software program platform, and Cendyn, a world built-in resort know-how and companies firm, have right this moment introduced a strategic partnership devoted to driving income progress for hoteliers.
This collaboration connects Cloudbeds’s property administration system (PMS) seamlessly with each Cendyn CRM and Cendyn Digital Advertising and marketing Platform (DMP), empowering hoteliers to optimize operations and elevate visitor relationships to spice up income streams. The techniques’ integration streamlines operational effectivity by centralizing duties reminiscent of cross-channel connectivity, digital promoting administration, and marketing campaign monitoring.
“By harnessing Cendyn’s strong advertising and marketing automation capabilities alongside Cloudbeds PMS, hoteliers can automate and optimize advertising and marketing campaigns whereas consolidating visitor information” says Chris Egan, Chief Product Officer at Cendyn. “This complete strategy permits exact viewers segmentation, customized content material creation, and marketing campaign scheduling tailor-made to visitor habits and preferences.”
The Cendyn and Cloudbeds integration permits hoteliers to consolidate visitor information throughout all totally different touchpoints, permitting for customized advertising and marketing efforts. With the centralized digital advertisements platform, hoteliers can tailor campaigns to reinforce visitor expertise and drive direct bookings, thereby growing income.
Moreover, by leveraging the mixed energy of Cendyn’s analytics capabilities and Cloudbeds’ PMS, hoteliers achieve actionable insights into visitor habits, marketing campaign efficiency, reserving patterns, and income efficiency, offering a transparent pathway to income progress.
Sebastien Leitner, VP of Partnerships at Cloudbeds, stated: “Our collaboration with Cendyn marks an vital milestone for us. By enhancing our main PMS resolution with Cendyn CRM and digital advertising and marketing performance, we look ahead to enabling hoteliers to raise visitor experiences and obtain even better income progress.”