Dusit Hotels and Resorts inks partnership with Generator and Freehand Hotels

Dusit Inns and Resorts formally entered a strategic partnership with award-winning hospitality developer Generator and Freehand Inns.

The partnership goals to synergise the businesses’ developmental assets with a view to pursue sustainable worldwide progress for his or her respective manufacturers.

Below the partnership, Generator and Freehand Inns will leverage its intensive community and strengths in growing way of life hybrid lodging fashions within the inexpensive way of life section in Europe and the USA to hunt alternatives to introduce Dusit Inns and Resorts in key locations in each areas.

Equally, Dusit Inns and Resorts will leverage its presence in Asia and the Center East to hunt alternatives to introduce The purpose right here is to deliver Generator and Freehand’s signature boutique hotel-hostel hybrid mannequin to main city locations akin to Bangkok, Manila, Kyoto, Dubai, and Abu Dhabi, in addition to well-liked islands Phuket and Bali.

Everybody wins

Dusit Worldwide vice-president for improvement Siradej Donavanik mentioned of the settlement: “It’s an actual win-win state of affairs for each firms. It broadens our improvement horizons with out compromising our present model portfolios, permitting us to capitalise on prospects which may not align with our present model choices. We’re delighted to collaborate with Generator and Freehand and sit up for breaking new floor with many thrilling new signings forward.”

Alastair Thomann, CEO of Generator and Freehand Inns, added: “This groundbreaking partnership marks an thrilling new chapter within the progress trajectory of our firms. Dusit’s distinctive mix of custom and innovation aligns completely with our imaginative and prescient for delivering culturally wealthy experiences for impressed travellers worldwide.”