JTB Corporation’s Eijiro Yamakita takes the floor at Web in Travel Singapore
Following the current acquisition of Northstar Journey Group, JTB Company president and chief government Eijiro Yamakita took the stage at Net in Journey (WiT) Singapore 2025 to share his perspective on the way forward for international journey.
Yamakita’s participation at WiT Singapore underscored the strategic significance of Asia on this new chapter.
He joined a heavyweight lineup of audio system from Expedia, Agoda, Reserving.com, Google, in addition to JTB Corp, reflecting WiT’s position as a platform the place the business’s most influential leaders collect to debate the forces shaping the following period of journey.
A formidable occasion
This yr’s convention was held from sixth to eighth October at Marina Bay Sands Expo & Conference Centre, and the occasion additionally marked WiT’s twentieth anniversary underneath the daring theme The Subsequent 20.
Trying ahead quite than again, the programme explored the seismic shifts set to outline the following twenty years of journey from the acceleration of AI to shifting demographics and societal change.
Periods challenged delegates to think about how journey should reinvent itself to stay related, resilient, and human.
Net in Journey founder and editor Siew Hoon Yeoh stated: “Having Eijiro Yamakita with us this yr, so quickly after JTB’s acquisition of Northstar, is symbolic of the brand new bridges being constructed throughout the business. It displays the size of the conversations we’re curating as we glance to The Subsequent 20 years of journey. WiT has all the time been about connecting the dots between international forces and native realities, and this yr’s programme isn’t any exception.”
With regard to the Northstar acquisition
JTB’s current acquisition of Northstar signifies that the latter will function as a completely owned however impartial subsidiary of JTB.
Likewise, it marked a major milestone in JTB’s development technique, increasing its attain into B2B journey occasions, media, and market intelligence.
With Northstar’s portfolio together with iconic manufacturers comparable to Journey Weekly, Enterprise Journey Information, ALIS, The Conferences Present, and Phocuswright, the transfer strengthens JTB’s affect throughout the worldwide journey ecosystem.
Yamakita stated: “Northstar brings excellent experience and contemporary views that completely align with JTB’s strategic imaginative and prescient. Showing at WiT Singapore is an opportunity to proceed that dialog, exploring how we will collectively drive innovation, ship superior buyer experiences, and form the way forward for international journey.”